Selma Blair Tells the Story Behind Her New Benny’s Eyewear Collection on CBS News Los Angeles
In a recent CBS News Los Angeles interview, actress and advocate Selma Blair tells the story behind her decision to partner with Benny’s Eyewear, sharing how her personal connection to the brand and desire to create something meaningful came together in the Selma Blair x Benny’s Eyewear collection.
Story Behind The Partnership
During her CBS News Los Angeles interview, Selma Blair shares the story behind how she first connected with Benny’s Eyewear and what ultimately inspired her to reach out about creating a collection together.
What began with an unexpected connection grew into a creative partnership centered on timeless eyewear, Italian craftsmanship, and personal expression. Selma brought her own perspective and distinctive style to the collaboration, helping shape the Selma Blair x Benny’s Eyewear collection from the very beginning.
In the interview, Selma gives viewers a behind-the-scenes look at how the partnership came together and shares the story behind her new glasses collection, which includes six distinctive styles of reading glasses and sunglasses designed to reflect her effortless, timeless approach to style.
Unique Approach to Eyewear for Benny’s
Selma’s approach to the collaboration pairs naturally with Benny’s commitment to heirloom-quality eyewear. Each frame in the collection is handcrafted in Italy by multi-generational artisans using premium, thoughtfully selected materials.
The collection was created to be more than an accessory. For Selma, glasses are something she genuinely wears and incorporates into her everyday style, making the collaboration an opportunity to create pieces that feel personal, fashionable, and wearable.
Watch Selma Blair’s CBS News Los Angeles Interview
Want to know the full backstory on the collaboration?
Watch the full CBS News Los Angeles interview where Selma shares the backstory behind her Benny’s Eyewear collaboration, talk about the inspiration behind the frames, and reveal some of the personal details and moments that make the collection uniquely hers.
WATCH THE FULL SELMA BLAIR INTERVIEW ON CBS NEWS LOS ANGELES →
Discover the Selma Blair x Benny’s Eyewear Collection
Inspired by Selma Blair’s distinctive style and handcrafted in Italy, the Selma Blair x Benny’s Eyewear collection includes three reading glasses and three sunglasses that bring timeless design and meaningful purpose together.
Explore the collection Selma helped bring to life.
SHOP THE SELMA BLAIR x BENNY’S EYEWEAR COLLECTION →
